Hypocritical Hallucinations

Severally we hear that the ones we hold dear,
Were born on such a day not so long a go,
So we facebook and tweet and say stuff so sweet,
Just so their egos we can blow,
It's hey hey hey,
How you doing hbd and what have you,
And though we texted and we called
We never cared at all,
What happened to that person all year through.